How to Have a Great Event Flyer Design Meeting with your Nightclub Marketing Staff
Meetings are fun! Well, they are supposed to be. The best ones are informal, frequently creative and usually surprisingly productive.
When it comes to meeting about the design of your next big weekly event, this is probably the most important meeting of them all. Your team needs to decide on the main theme that will be expressed throughout the advertising campaign. It has to balance the need to catch people’s attention while at the same time promoting your event.
Your creative concept needs to do two things – catch the eye and sell the event.
Guide to the Perfect Flyer Design (15-Page Free Guide via The Creative Complex)
Ever wondered if there was a science behind the art of nightlife graphic design? Specifically, the techniques and procedures to producing great event flyers.
CEO and founder of The Creative Complex, Alex Miranda, has put together the definitive guide for event marketers and nightlife professionals to help create flyers that make people look.
This FREE eBook guide is available for download here: Download Now
Babysitting your Nightlife Graphic Designer? 4 Signs That Point to ‘YES’ (and a solution!)
As a nightlife marketer, you are an event coordinating machine. You know how to solve a problem, and your experience have helped you solve them fast. But If your job is turning into constantly “fixing” your graphic designer’s mistakes – something’s wrong.
There are times when you really want to just tell a graphic designer a few words and have them totally understand you. You could have designed this flyer yourself, but you don’t know Photoshop and don’t have the time to learn.
Urban Flyer Design Inspiration – Part I (via The Creative Complex)
These flyers were designed for Creative Complex clients whose venues completely cater to an urban crowd, or have one or more nights playing hip hop music.
View Post on The Creative Complex
Top Nightclub Website Designs of 2012 (via Creative Complex)
Posted by The Creative Complex
We’re partners with The Creative Complex when it comes to posting content on the website. They have a very cool article where they’ve found the top 14 nightclub designs around the U.S. Check it out below.
Valentines Flyer Design Inspiration (via Creative Complex)
We love graphic design inspiration! With Valentines coming up, we wanted to post some inspiration for you marketing directors.
Visit the Tumblr account for The Creative Complex to see their designs: http://thecreativecomplex.tumblr.com/post/16372326872/valentines-flyer-design-inspiration
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To have your design company’s flyers featured on our website, send us an email: info@nightlifemarketingresource.com
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NYE Flyer Design Inspiration – Best of 2012
New Years Eve always seems to bring out the best in all of us. The best parties, the best outfits, the best fireworks, the best night of the year!
It’s also a time where graphic designers show off their best work of the year. All of the year’s worth of designs come down to one special night.
Here are a few good New Years Eve flyers that we’ve found by scouring the internet.
Do you have other flyers to show us? Submit a flyer to flyers@nightlifemarketingresource.com and we’ll categorize them and feature them in a post.
NYE Mini-Site Showcase – 5 Great Examples
A minisite is a website by which you offer info about one specific product. These are GREAT for the nightlife because we’re always promoting one specific event. Typically, you’ll want to enhance the site with various multimedia content, such as video, and accompanied by a visually beautiful digital design which complements the event well.
As New Years rolls around, we’re already getting a taste of great graphic design and web development in the area of NYE Mini-Sites. Feast your eyes with these examples, it’s not too late to get yours up to par!
5 Qualities Your Graphic Design Firm Should Display
In the nightlife, we know how important it is to find a great graphic designer. A graphic design can make or break an event, people always judge a party by it’s cover.
We found this great article written by The Creative Complex with the various characteristics you need to be looking for when hiring a graphic design firm or freelance designer for your jobs.
Dubstep Flyer Inspiration – Part II
Ok, so as I’m sure you all know Dubstep is the new rave and all the kiddies favorite new thing. Ask 10 twenty-somethings that say they love it what it actually is though and 9 of them will look at you like you just asked them to solve a calculus problem without giving them a TI-83 to figure it out.
Point is, its a fad.
We’re not saying its not good, we’re just letting you in on some of the designs so you can ride the wave too! Dubstep’s lifespan is obviously showing to be a longer-than-usual trend, but that’s the perplexity of fads….
Here are some more dubstep flyers for your inspiration.
Dubstep Flyer Inspiration – Part 1
Whether you are like graffiti style visuals, illustration, custom type treatment, electro style artwork, grunge or metal style flyers or something totally unique you can be sure that dubstep flyers can give you all of this in ONE shot! Whether you have a new club night to promote or a venue to create hype about, these flyers have maximum impact and engage with the dubstep audience.
Enjoy these 8, and we’ll be following up with more!
Please comment and let us know what you think.
QR Codes for Your Event
Seeing QR codes everywhere?
Well you can thank smartphones for the most part as they all pretty much come loaded with QR code readers these days and marketers are aware.
Combine this with the fact that they easily enhance any real world promotion, and you have a very powerful new marketing tool in your aresenal. However many new nightlife venues are using it wrong.
What Should a Good QR Code Do?
It should forward users to a mobile-friendly webpage with functionality built for your audience and event. We notice the following themes occur over and over again: Exclusivity, rich media, downloads, social media, incentives like prizes and contests, and contextual relevance. Should all be used to give your audience incentive. For a Nightlife Venue, there are certain Must-Haves for your event.
7 Inspirational Flyer Designs
An artist is a dreamer consenting to dream of the actual world. -George Santayana
Leave a comment to let us know which flyers are you favorite from this week?
5& ADime holding it down!
Love the 80′s Comic book style ..
two flyers from the Overthrow Group this time around =)
A New Way to Shop for Nightclub Flyer Designs
Get beautifully designed nightclub flyers, customized to your liking, within 24 hours. That’s the elevator pitch from a new online graphic design website called www.nightlifeflyertemplates.com.
Promoter Suite, a suite of brands that help nightlife industry professionals improve their digital marketing, developed the website after seeing a need for beautiful graphic design – done fast – at a reasonable cost.
“The flyers are all ready to go. You just browse the website, find the one that fits the event you need it for, and Nightlife Flyer Templates customizes it to your liking,” says Luis Ramirez, brand manager for the e-commerce website.
20 Inspirational Nightclub Flyer Designs – Part IV
Many of these designs represent a more artistic and Avant-garde approach to flyer design and are a great source of design inspiration.
We can all use a little inspiration every now and then. I hope the following list of exceptional designs from around the web will convince you to do something brilliant yourself!
18 Inspirational “Weekly Event” Flyers
A flyer is only as good as the attention it grabs. Event flyers especially have to stand out, since they’re usually competing with a sea of other flyers.
But for weekly events, using the same flyer can get old. The blog below shows how you can create a “theme” around your graphic designs to keep your flyers looking fresh and new.
When thinking about branding an event flyer, consider this:
- Who is the event target market?
- What theme would best communicate the overall event?
- What design elements would best convey the message and theme?
30 Creative Event Posters Designs
Event poster designs need to shoulder three different responsibilities. They need to communicate information clearly, reflect the nature of the event, and look smashing to attract and keep people’s attention. I’ve compiled 30 event poster design samples that have done just that and more. I hope they inspire your imagination and creativity when it’s your turn to produce posters for your next event!
20 Inspirational Urban Flyer Designs – Part II
Hip-Hop is hardly subculture when it’s in every country, in hundreds of different languages and you’ve got companies like General Motors sponsoring the BET music awards. It’s everywhere from the inner cities and Suburbs of America to South Africa, Russia,Poland, Japan…You name it, it’s there.
Great graphic designers have taken note of this and you can see it all over marketing pieces. A picture is worth a thousand words. The proverb has been passed around for generations. But what the proverb fails to note is that the presentation of the picture sets the tone of those words, which can mean the difference between effectively delivering a message and saying nothing at all. When producing a hip hop flyer, you’re presenting to a hip hop subculture, so you have to get your message across and simultaneously establish an urban image.
20 Inspirational Nightclub Flyer Designs – Part III
In case you’ve missed the past couple of posts about design, we’ve been having a little excitement by introducing fresh collections of “Inspirational Flyer Designs”. Chances are you could use some places to get inspiration for those days when the creative juices aren’t aligned and your thoughts aren’t clicking like they should. We’ve compiled a list to get your mind ticking.
Note: This list is compiled by using some variables like Design appeal, great interface, graphical enhancement, unique concept, brilliant personalities and styles etc. If you think your designs deserve a spot on our top 20, send us a link to your portfolio.
